There are many reasons why postmarketing commitments and postmarketing requirements (PMCs/PMRs) are burdensome for sites to run. In this video, Flatiron's Senior Medical Director, talks about how Flatiron's use of technology in PMC/PMR studies can alleviate a number of challenges, making PMC/PMR studies more attractive to research sites.
![How do sites support PMCPMR studies today and how might that look differently, working with Flatiron](https://resources.flatiron.com/hubfs/How%20do%20sites%20support%20PMCPMR%20studies%20today%20and%20how%20might%20that%20look%20differently%2c%20working%20with%20Flatiron.png)
Other videos from this series:
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What role does technology play in PMC/PMR studies, supported by Flatiron?
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What role do services play in PMC/PMR studies, supported by Flatiron?
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How are PMC/PMR studies different for sites, compared to traditional studies?
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What are the challenges sponsors face today when pursuing a PMR/PMR study?
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What does a pragmatic approach to PMR/PMRs, look like for sponsors?
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What's the value in leveraging prospective data vs. retrospective data in PMC/PMR studies?
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How does Flatiron reduce the burden of PMC/PMR studies for sponsors, sites, and patients?
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How does Flatiron help sponsors make decisions on what data to use in a PMC/PMR study?